When Blackpool Transport realised they could benefit from more easily accessible information, they chose Qlik from Castle – a business intelligence solution that could provide quick and accurate information in an easy to use format.

Blackpool Transport is owned by Blackpool Borough Council and was originally founded in 1885. It operates buses and trams within the boroughs of Blackpool and Fyde and surrounding areas. The company operates a fleet of around 140 buses and 16 modern Flexity 2 trams, 9 modernised Balloon trams as well as a variety of heritage trams.

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